Jordi Shelton

Jordi Shelton

DIGITAL STORYTELLER & COMMS PRO  

Jordi holds a camera and stands next to Virginia Tech's mascot, the Hokie Bird. There is a sketched drawing of a crown on the Hokie Bird's head, and a sketch of a burst next to the camera.

We are all creatives.

Some of us just need a translator to turn that creative energy into actionable, beautiful, compelling content.

I knew I was destined to work in communications the moment I found out there was an industry built for daydreamers, notebook-doodlers, and spirited storytellers.

My marketing and communications experience spans a variety of sectors.

  • I’ve driven media engagement to deliver the news of lifesaving vaccines to rural Virginians during the COVID-19 pandemic.

  • I’ve developed strategic communications plans that boosted YoY engagement by 100% across social media platforms.

  • I’ve translated complex research into relatable stories that drive alumni engagement and industry partnerships.

  • I’ve consulted non-profit groups on marketing and PR best practices in the ever-evolving digital age.

CHECK OUT MY LINKEDIN
  • Open book with stars and sparkles around it, inside a decorative circular border.

    Content Development

    From social media plans to a full web content refresh, I’m passionate about helping organizations find their voice and use it well.

  • Illustration of a lightbulb icon surrounded by a wavy circular border, representing ideas or innovation

    Communications Strategies

    I help teams understand their target audiences and craft compelling messages tailored to segmented groups. Outreach is only as effective as our ability to understand our audience.

  • Placeholder image with a camera icon inside a decorative border.

    Digital Creation & Photography

    I believe in beautiful design and photography that tells the stories words can’t always convey, and amplifies messaging to create broader impact — from capturing weddings to photographing cutting-edge research.

portfolio

*

portfolio *

STORYTELLING

Great research doesn’t speak for itself. I do.

From advancements in manufacturing to optimizing healthcare systems, innovation is only as powerful as the storyteller.

explore stories

PHOTOGRAPHY

Photos are storytelling magic.

I value the process behind the lens, and I don’t play favorites on venues: outdoor weddings, high-tech labs, or major corporate events.

explore photography

WEB & GRAPHIC DESIGN

Yearbook nerd turned design nerd.

Beautiful, accessible design is the name of my game. Whether there’s free reign or a 200 page brand guide, I’m ready to get to work.

explore design